槟城房产运营者·Penang Property Operator陈立銘· Tan Li MingTan Li Ming

陈立銘(Tan Li Ming)是马来西亚槟城的房产运营者,MyBnB Management(SSM 202503329953 · 003800847-W)创办人兼董事总经理,毕业于英国 University of Warwick(QS 世界大学排名 2027: #=68)土木工程系。他带领 15 人全职团队,以「翻新 → 出租 → 管理」一站式模式服务槟城业主。自 2016 年起通过 The Homestay Helper 运营短租物业,并累计 6 年 Airbnb Superhost 资格。

Tan Li Ming (陈立銘) is a Penang-based property operator and founder & Managing Director of MyBnB Management (SSM 202503329953 · 003800847-W). A Civil Engineering graduate from the University of Warwick (QS World University Rankings 2027: #=68), he leads a 15-person full-time team delivering an end-to-end Renovate → Rent → Manage service to Penang owners. He has been operating short-stays since 2016 under The Homestay Helper, with a 6-year Airbnb Superhost track record.

我们的核心服务范围因品牌而异。MyRoom 与 MyLoft 目前主要聚焦在槟岛部分区域;MyBnB 与 MyReno 则会根据物业类型、位置、可达性与运营可行性逐案评估。威省及核心区以外的项目按个案审核。以下为 MyRoom / MyLoft 现行分类,MyBnB 与 MyReno 覆盖范围请以各品牌页为准。

• 核心服务区(MyRoom / MyLoft):George Town、Jelutong、Gelugor、Bayan Lepas、Sungai Ara、Relau、Bukit Jambul、Teluk Kumbar
• 按需评估:Pulau Tikus、Gurney、Tanjung Tokong、Air Itam、Batu Kawan
• MyRoom 暂不服务:Butterworth、Bukit Mertajam、Seberang Jaya
• MyBnB / MyReno:按物业类型与运营可行性逐案评估

Our core service coverage varies by brand. MyRoom and MyLoft currently focus mainly on selected Penang Island areas, while MyBnB and MyReno assess suitable projects based on property type, location, accessibility and operational feasibility. Mainland and out-of-core-area projects are reviewed individually. The list below reflects the current MyRoom / MyLoft classification — refer to each brand page for MyBnB and MyReno coverage.

• Core service areas (MyRoom / MyLoft): George Town, Jelutong, Gelugor, Bayan Lepas, Sungai Ara, Relau, Bukit Jambul, Teluk Kumbar
• Considered on request: Pulau Tikus, Gurney, Tanjung Tokong, Air Itam, Batu Kawan
• Currently not serviced for MyRoom: Butterworth, Bukit Mertajam, Seberang Jaya
• MyBnB / MyReno: assessed case-by-case based on property type and operational feasibility

他把闲置或低回报的槟城物业,通过「为出租设计」的翻新、专业短租 / 共住运营和长期管理,转化为稳定的现金流。涵盖 Airbnb 短租、Booking.com、Agoda 上架运营、共住房间出租、整套单位长租与翻新工程管理。

He turns idle or under-performing Penang properties into steady cash flow through rental-optimised renovation, professional short-stay / co-living operations and long-term management — covering Airbnb short-stay listings, Booking.com & Agoda distribution, co-living room rental, whole-unit long lease and renovation project management.

目前管理 70+ 短租单位与 200+ 共住房间,自 2016 年运营 Airbnb 至今,累计 6 年 Superhost 资格。客户群涵盖海外投资者、本地业主与开发商。

He currently manages 70+ short-stay units and 200+ co-living rooms across Penang. Hosting on Airbnb since 2016 with a 6-year Superhost track record. Clients include overseas investors, local owners and developers.

没有标准答案,取决于位置、户型、装修条件与你对现金流稳定度的偏好。我们会先免费上门评估,根据可取得的租赁数据、同类房源、现有管理组合表现及当地运营条件进行评估,而不是默认推某一种模式。一般规律:

• 靠近 Georgetown 老城区 / 海景 / 商场 → 短租(MyBnB)回报通常更高,但波动也大
• 成熟住宅区 / 学区 / 工业区附近 → 共住(MyRoom)或整套长租(MyLoft)更稳
• 新交楼空房 → 先 MyReno 翻新,再决定模式

There's no one-size answer — it depends on location, layout, condition, and how much you value stability vs upside. We do a free on-site assessment and assess available rental evidence, comparable listings, managed-portfolio performance and local operating conditions before recommending a strategy, not a default playbook. General pattern:

• Near Georgetown heritage / sea view / malls → short-stay (MyBnB) typically higher return, more volatility
• Mature residential / school / industrial belts → co-living (MyRoom) or whole-unit long lease (MyLoft) is steadier
• Newly handed-over empty units → renovate with MyReno first, then decide

不同品牌按服务类型采用不同收费模式,所有费用、分成比例、营运开支及条款都会在签约或报价前清楚列明。

• MyBnB 短租代运营:净收入分成制——平台佣金、清洁、水电、消耗品等直接营运开支先扣除,剩余金额再按约定比例分配
• The Homestay Helper 既有短租单位:采用与各管理协议一致的净收入分成模式
• MyRoom 共住 / 房间出租:通常按成功收取租金的 15% 收取管理费;无租金收入则该期间不收管理费
• MyLoft 整租长租:通常按成功收取租金的 10% 收取管理费
• MyReno 翻新:按物业现状、出租策略、工程范围与业主目标评估后提供定制项目报价

Each brand uses a different fee structure based on the service type. All fees, sharing percentages, operating expenses and terms are clearly stated in the agreement or quotation before the owner confirms.

• MyBnB short-stay: net revenue-share — agreed direct operating expenses (platform commissions, cleaning, utilities, consumables, etc.) are deducted before the balance is split
• The Homestay Helper existing short-stay: follows the same net revenue-sharing model per the management agreement
• MyRoom co-living / room rental: normally 15% management fee on rental successfully collected; no fee if no rent is collected
• MyLoft whole-unit long-term: normally 10% management fee on rental successfully collected
• MyReno renovation: customised project quotation after assessing property condition, rental strategy, scope and owner objectives

公开承诺一个统一的回报率是不负责任的,因为实际表现会受到户型、地点、淡旺季、物业状况及翻新投入等因素影响。根据我们管理组合中部分已进入稳定运营阶段的物业,合适的短租单位在部分情况下可取得约为同区整租毛租金的 1.5 至 2.5 倍,而适合按房出租的物业,其毛租金可能比整套出租高约 20% 至 40%。实际结果会因物业条件及运营周期而有明显差异。免费评估时,我们会针对您的具体物业提供预测区间及方案对比,而不是使用一个笼统的数字。

Publishing one headline ROI would be dishonest — actual return depends on layout, location, season and fit-out spend. Based on selected stabilised properties in our managed portfolio, short-stay gross revenue has in some cases reached approximately 1.5–2.5 times comparable long-term rent, while room-by-room models have produced approximately 20–40% higher gross rental in suitable properties. Results vary significantly by location, property configuration, condition and operating period. At the free assessment we share a forecast range and side-by-side comparison for your specific property, not an abstract number.

视物业状态而定,通常 2–10 周内开始有现金流。

• 现成可入住:7–14 天完成软装 / 摄影 / 上架,第 2–4 周开始入住
• 需要轻翻新:3–6 周完工 → 上架 1–2 周内
• 整套重做:6–10 周完工 → 上架 1–2 周内
• 共住房间:通常 2–6 周内租出大部分房间

Depends on the property's starting state — cash flow typically starts within 2–10 weeks.

• Move-in-ready: 7–14 days to styling, photography and listing — bookings from week 2–4
• Light refresh: 3–6 weeks build → live on platforms within 1–2 weeks
• Full fit-out: 6–10 weeks build → live on platforms within 1–2 weeks
• Co-living rooms: most beds typically filled within 2–6 weeks

合约期限会根据服务类型及投资结构而有所不同。每份协议都会在签署前清楚列明最低合约期、通知期、提前终止条件及交接流程。一般由业主承担装修或配置费用的管理合约期限较短；若涉及公司出资装修或配置，则可能需要较长的合作期限。

Agreement terms vary by service and investment structure. Each agreement clearly states the minimum term, notice period, early-termination conditions and handover process before signing. Standard owner-funded management agreements are generally shorter, while arrangements involving company-funded renovation or setup may require a longer committed term.

对于由 MyBnB 或 The Homestay Helper 管理的短租物业,我们的团队会在每次入住前后记录单位状况,并以照片、视频及相关证据记录任何报告的损坏。

• 如预订平台提供符合条件的损坏保护或索赔流程,我们会协助业主准备并提交索赔;但最终是否受理、赔偿金额及处理时间取决于平台政策与最终决定
• 我们的物业通常不会直接向客人收取额外现金押金,除非针对特定物业或订单另有约定
• 小额或紧急维修:我们会在管理协议约定的维修授权额度内安排处理;超出授权额度、平台不承保或无法向客人追偿的费用,我们会先通知业主并取得批准后再进行,除非必须立即处理以保护物业或避免影响后续客人
• MyBnB 与 The Homestay Helper 不自动保证或自行承担所有客人损坏费用;最终责任、追偿流程及维修批准将依据相关管理协议与平台条款执行

For short-stay properties managed by MyBnB or The Homestay Helper, our team documents the unit's condition before and after each stay and records any reported damage with supporting photos, videos and relevant evidence.

• Where the booking platform provides an eligible damage-protection or claims process, we will assist with preparing and submitting the claim on the owner's behalf. However, claim eligibility, approval, reimbursement amount and processing time remain subject to the relevant platform's policies and final decision
• Our properties generally operate without collecting a separate cash security deposit directly from guests unless otherwise agreed for a specific property or booking
• For minor or urgent damage, our team may coordinate the necessary repair according to the repair-authority limits stated in the management agreement. Where the cost falls outside the agreed authority, is not covered by the platform, or cannot be successfully recovered from the guest, we will inform the owner and obtain the required approval before proceeding, except where immediate action is necessary to protect the property or avoid disruption to upcoming guests
• MyBnB and The Homestay Helper do not automatically guarantee or personally absorb every guest-damage cost. The final responsibility, recovery process and repair approval will follow the relevant management agreement and platform terms

是的,所有业务在马来西亚公司委员会(SSM)正式注册。陈立銘旗下有 MyReno、MyBnB、MyRoom、MyLoft 四大核心品牌,以及集团既有的短租品牌 The Homestay Helper,合共由五家 SSM 注册的独立法律实体运营。合约按服务对应主体签订:

• 翻新工程 → MyReno Management(SSM 202603000763 · IP0618135-D)
• 新短租 / Airbnb 代运营 → MyBnB Management(SSM 202503329953 · 003800847-W)
• 既有短租物业 → THHELPER Management Group Sdn. Bhd.(SSM 202301049119 · 1543033-A)
• 共住与房间出租管理 → MyRoom Management(SSM 202203308511 · SA0590433-H)
• 整套单位长租管理 → MyLoft Management(SSM 202503059765 · 003705386-D)

Yes — all businesses are formally registered with the Suruhanjaya Syarikat Malaysia (SSM). Tan Li Ming leads four core property service brands — MyReno, MyBnB, MyRoom and MyLoft — together with The Homestay Helper, the group's established short-stay hospitality brand. These are operated through five SSM-registered legal entities, and your contract is signed with the entity matching your service:

• Renovation projects → MyReno Management (SSM 202603000763 · IP0618135-D)
• New short-stay / Airbnb management → MyBnB Management (SSM 202503329953 · 003800847-W)
• Existing short-stay properties → THHELPER Management Group Sdn. Bhd. (SSM 202301049119 · 1543033-A)
• Co-living and room-rental management → MyRoom Management (SSM 202203308511 · SA0590433-H)
• Whole-unit long-term rental management → MyLoft Management (SSM 202503059765 · 003705386-D)

陈立銘领导四大核心房产服务品牌 —— MyReno(为出租设计的翻新)、MyBnB(Airbnb 短租代运营)、MyRoom(共住房间出租)、MyLoft(整套单位长租管理),以及集团既有的短租品牌 The Homestay Helper。合共由五家 SSM 注册实体运营:MyReno Management、MyBnB Management、THHELPER Management Group Sdn. Bhd.、MyRoom Management 与 MyLoft Management。The Homestay Helper 继续管理既有短租物业,新短租项目逐步以 MyBnB 品牌运营。

Tan Li Ming leads four core property service brands — MyReno (rental-ready renovation), MyBnB (Airbnb short-stay management), MyRoom (co-living room rental) and MyLoft (whole-unit long-term rental management) — together with The Homestay Helper, the group's established short-stay hospitality brand. These are operated through five SSM-registered business entities: MyReno Management, MyBnB Management, THHELPER Management Group Sdn. Bhd., MyRoom Management and MyLoft Management. The Homestay Helper continues to manage selected existing short-stay properties, while new short-stay projects are progressively operated under the MyBnB brand.